Amanda M. Westbrooks
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NAME

Amanda M. Westbrooks

ROLE

Writer & Editor 
Content Strategist
Culture Creator
Wrangler of Cats
Plant Mom
Home Chef
Always Adventuring!

EMAIL
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Launch an Online Presence with WordPress

Project Info

Client: Automattic – WordPress

Agency: Skyword

Date: January 2019

Category: Copywriting; Content Strategy

Automattic, the parent company of content management platform WordPress (which I built this and other sites on!), contracted Skyword to develop 500-word landing pages across small business verticals, focusing on how WordPress.com templates can be an ideal solution for business owners looking to launch or improve their online presence. 

My initial assignments were all within the foodservice industry, but quickly branched into hospitality, resorts, event spaces, creative services, healthcare, retail, and any other field they could throw at me. By the end of the engagement, I wrote over 50 unique landing pages across as many verticals.